Content creation is crucial for businesses. But it's not enough to just have it posted on your website. You have to direct people there

If you've been thinking that your social media newsfeed should be about promoting your business, I'm sorry to tell you that you'

We've all been there with our businesses: We're not entirely sure where we're going, so we end up not going anywhere. Especially when it comes to marketing. I totally get it. It's paralyzing. But there is something I always have to remind myself. Nothing is permanent. I have a client who is stuck with her marketing and she's not the first of my clients to experience this. Actually, I was probably the first one, but let's not go there right now. Scary words like "branding" and

This is everyone's fear, right? That we'll share something we think or take the time to unleash a little of our own knowledge into t