

Lead Generators Can Save You Time While Building Your Business
Do you remember back in the day when we used to spend a TON of time going to in-person networking events that may or may not have generated viable leads? Coffees that would last an entire morning, evening events when you had to find a babysitter, and rooms full of people that gave you just that slightest twinge (or full-blown) anxiety. These days, thanks to the wonders of technology, in-person networking can be just part of your business-building strategy because much of our
28 minutes ago3 min read


What Has Your Marketing Taught You This Year?
Because I work with financial advisors, the end of the year is all about wrapping up the year when it comes to your finances - celebrating wins, learning from mistakes, and generally just understanding what your money taught you this year. But as I've been working on client blogs, I've realized that you can also look at your marketing to see what it taught you this year. Here are some things to take a look at: Â How consistently did I show up this year? Did you publish newslet
1 day ago2 min read


SEO Adjustments to Get More Visits in a Zero-Click World
Key Takeaways Topic clusters signal authority and help you own an entire problem space, increasing your chances of being cited in AI-driven search results. Internal linking hubs keep visitors engaged, improving navigation, time on site, and the engagement metrics Google now prioritizes. User experience is a ranking factor, with page speed, mobile optimization, and scroll depth playing a major role in modern search performance. If the past year has taught us anything, it’s thi
1 day ago3 min read
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