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Want More Clicks? 5 Eye-Catching Image Ideas for Your Marketing
If you're hoping to get more traction with your marketing, don't discount the images that are in your campaigns, on your website, and...
Our 6 Favorite Financial Planning Blogs This Summer
We love getting creative with our clients - especially because financial planning is notoriously...well...uncreative.
Storytelling is the Best Marketing. Here are My 5 Favorite Commercials
When done right, marketing tells a story that makes us laugh, makes us cry, or is memorable in some way. No one likes to be "sold to," so...
5 Most Cost-Effective Ways to Market Your Financial Planning Practice
As a marketing consultant who works with small financial planning practices and solo advisors, I'm always looking for ways to stretch the...
How to Keep Your Website’s Bounce Rates Low
Bounce rate—sounds a bit like a trampoline, right? In the world of websites, it’s not quite as fun. According to Backlinko.com, "bounce...
Are You Just Killing Time Running Your Business? Might Be Time for a Refresh
I read this on social media after a particularly long day and thought, “Truer words were never spoken.” And then that made me a little...
26% of Investors Find Their Information in Finance Blogs
In a recent content marketing seminar hosted by Advisor Stream, they covered a lot of what you probably already know: Content marketing...
I Was Stumped For a Blog Idea So I Asked ChatGPT Why I Was Stumped
Yup. It's that time of the week when I need to come up with a fresh new content idea. I'm tired. I have noisy construction going on in my...
Is Blogging REALLY Worth Your Time?
Let's be honest - blogging can be something of a time suck. And if you're interrupting your day to come up with SOMETHING to write, you...
What do people value most in a financial advisor?
What do people value most in a financial advisor? That's what Morningstar's 2023 Voice of the Advisor research recently outlined. From...
